Marketing: Birds, Flowers and Branding for the Ascended Business Master
Much of what I do is try to help people reestablish awareness of their true identity. If you are reading this then you are likely trying to understand how to better market and sell yourself, or a product. But marketing is much more than a learned action or skill; it is an intrinsic part of the natural order of life. To be masterful at sales or marketing you need to know your identity and be a zen-master of self. While the crude and immature tools of manipulation, arrogance, swagger and a polished glib tongue may get you noticed in the small pond, the skills needed to thrive in the higher-realms are more spiritual, personal and mature.
Marketing is a part of life and the grand natural order. Marketing is not about stuff, money or capitalism; it is about intrinsic, life-force resource currencies. Birds sing and dance to attract mates, and it seems that no matter where we look we find some animal showing off-- especially us humans. And maybe those new-age hippies were on to something too, because if you want to strengthen your brand you can learn from the flowers. Flowers are first and foremost in the advertising business. Flowers know how to attract what they want and need. Flowers express themselves and their value naturally, and do so without running Super Bowl ads. Natural, truly organic or spiritual marketing is an effortless expression of simply being your own truth. Nothing sells better than the truth.
Life is a large marketplace in which we are all seeking to express our intrinsic and cultivated value, whether it be dating, business, friendship, artistic expression and even our value to our environment when we are alone. Today’s Ascended Business Master must have a broad and conscious understanding of her environment and the deeply interconnected web of life in which we all live. Real business leadership is about human leadership, integrity and social responsibility. Ultimately real marketing is about knowing yourself and your identity. You are the human-resource currency. You need to have a healthy self-valuation and then allow your natural gifts and unique signature to become a supportive part of the social ecology. We are in this thing together.
Gimmicks, manipulation and force are the old ways. The ethological sphere of business is evolving along with the mass consciousness. Life and social evolution is like a breath; out with the old and in with the new. The old ways of force and control will no longer work in the new coming world, and those who cannot evolve will perish. Sales and marketing is not something we do, it is something we are. All prosperity comes from a deep and sacred place within.
Who you are is the ultimate form of marketing.
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Notice - This text is unedited and came from transcriptions of speaking events and seminars. Please excuse any problems with the material. It will be edited in the future.