<!-- bryant-content-generator:start --> # An ask should contain the thing being requested,... > An ask should contain the thing being requested, the reason it matters, the value offered, and the next action. Ambiguity protects the asker from embarrassment while making a useful yes unnecessarily difficult. **Source:** [[livestreams/The Power of Asking Without Abandoning Yourself - Workbook|The Power of Asking Without Abandoning Yourself]] ## Share on Social Media ``` “An ask should contain the thing being requested, the reason it matters, the value offered, and the next action. Ambiguity protects the asker from embarrassment while making a useful yes unnecessarily difficult.” — Bryant McGill https://bryantmcgill.com/quotes/quotes-ask-should-contain-yes-unnecessarily-difficult ``` <!-- bryant-content-generator:end -->