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# Consumer systems do more than satisfy needs; they...
> Consumer systems do more than satisfy needs; they participate in defining what people learn to desire. Advertising, repetition, status display, interface design, and social comparison can convert attention into dissatisfaction and dissatisfaction into predictable behavior.
**Source:** [[livestreams/Returning to Your Power — Part One — Systems, Fear, and the Creator Within - Workbook|Returning to Your Power — Part One — Systems, Fear, and the Creator Within]]
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“Consumer systems do more than satisfy needs; they participate in defining what people learn to desire. Advertising, repetition, status display, interface design, and social comparison can convert attention into dissatisfaction and dissatisfaction into predictable behavior.”
— Bryant McGill
https://bryantmcgill.com/quotes/quotes-consumer-systems-satisfy-dissatisfaction-predictable-behavior
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