<!-- bryant-content-generator:start --> # A creative loop begins with action, receives... > A creative loop begins with action, receives information from the result, and returns that information to the next attempt. The first effort is therefore not a verdict on ability; it is an instrument for producing feedback. What looks like failure from outside the loop is often the measurement that makes the next version possible. **Source:** [[livestreams/Creating Opportunity With Limited Resources - Workbook|Creating Opportunity With Limited Resources]] ## Share on Social Media ``` “A creative loop begins with action, receives information from the result, and returns that information to the next attempt. The first effort is therefore not a verdict on ability; it is an instrument for producing feedback. What looks like failure from outside the loop is often the measurement that makes the next version possible.” — Bryant McGill https://bryantmcgill.com/quotes/quotes-creative-loop-begins-next-version-possible ``` <!-- bryant-content-generator:end -->