<!-- bryant-content-generator:start --> # Creative work survives changing platforms when the... > Creative work survives changing platforms when the creator treats the underlying ideas, source files, recordings, and relationships as durable assets while treating every interface as a temporary distribution surface. Build the work once at the highest useful fidelity, preserve it under your control, and let each platform receive an adaptation rather than the only copy. **Source:** [[livestreams/Reusing Creative Work Across Changing Platforms - Workbook|Reusing Creative Work Across Changing Platforms]] ## Share on Social Media ``` “Creative work survives changing platforms when the creator treats the underlying ideas, source files, recordings, and relationships as durable assets while treating every interface as a temporary distribution surface. Build the work once at the highest useful fidelity, preserve it under your control, and let each platform receive an adaptation rather than the only copy.” — Bryant McGill https://bryantmcgill.com/quotes/quotes-creative-work-survives-adaptation-rather-copy ``` <!-- bryant-content-generator:end -->