<!-- bryant-content-generator:start -->
# Culture mutates through feedback. A representation...
> Culture mutates through feedback. A representation enters circulation, audiences respond, institutions measure the response, producers optimize the next representation, and the new output returns as evidence of what the culture supposedly wanted all along. The system can manufacture the preference it later claims merely to have discovered.
**Source:** [[livestreams/The Nature of Violence — Media Systems, Constructed Reality, and Human Connection - Workbook|The Nature of Violence — Media Systems, Constructed Reality, and Human Connection]]
## Share on Social Media
```
“Culture mutates through feedback. A representation enters circulation, audiences respond, institutions measure the response, producers optimize the next representation, and the new output returns as evidence of what the culture supposedly wanted all along. The system can manufacture the preference it later claims merely to have discovered.”
— Bryant McGill
https://bryantmcgill.com/quotes/quotes-culture-mutates-feedback-claims-merely-discovered
```
<!-- bryant-content-generator:end -->