<!-- bryant-content-generator:start --> # Customer service is social conduct under... > Customer service is social conduct under commercial conditions. The mechanic, retailer, platform, or consultant who responds on autopilot teaches the customer that the transaction matters more than the person experiencing its consequences. **Source:** [[livestreams/Usefulness, Reciprocity, and the Human Logic of Social Media - Workbook|Usefulness, Reciprocity, and the Human Logic of Social Media]] ## Share on Social Media ``` “Customer service is social conduct under commercial conditions. The mechanic, retailer, platform, or consultant who responds on autopilot teaches the customer that the transaction matters more than the person experiencing its consequences.” — Bryant McGill https://bryantmcgill.com/quotes/quotes-customer-service-social-person-experiencing-consequences ``` <!-- bryant-content-generator:end -->