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# The ethical venture is the one whose promises can...
> The ethical venture is the one whose promises can survive contact with production, distribution, use, failure, and time. Build with qualified partners, make the operating system inspectable, learn under bounded consequence, and grow only what the organization is prepared to care for. Stewardship is the discipline of remaining responsible after excitement has moved on.
**Source:** [[livestreams/Community, Product Stewardship, and the Ethics of a New Venture - Workbook|Community, Product Stewardship, and the Ethics of a New Venture]]
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“The ethical venture is the one whose promises can survive contact with production, distribution, use, failure, and time. Build with qualified partners, make the operating system inspectable, learn under bounded consequence, and grow only what the organization is prepared to care for. Stewardship is the discipline of remaining responsible after excitement has moved on.”
— Bryant McGill
https://bryantmcgill.com/quotes/quotes-ethical-venture-whose-after-excitement-moved
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