<!-- bryant-content-generator:start --> # Every person is also a messenger and a producer.... > Every person is also a messenger and a producer. Each life gives off something others will take in, through laughter overheard at a nearby table, conduct observed at work, or ideas shared online. The useful question is what one wants to produce in the people who encounter it. **Source:** [[livestreams/The Cheetos-and-Broccoli Strategy — Media Incentives, Teamwork, and a Thousand Thought Leaders - Workbook|The Cheetos-and-Broccoli Strategy — Media Incentives, Teamwork, and a Thousand Thought Leaders]] ## Share on Social Media ``` “Every person is also a messenger and a producer. Each life gives off something others will take in, through laughter overheard at a nearby table, conduct observed at work, or ideas shared online. The useful question is what one wants to produce in the people who encounter it.” — Bryant McGill https://bryantmcgill.com/quotes/quotes-every-person-messenger-people-who-encounter ``` <!-- bryant-content-generator:end -->