<!-- bryant-content-generator:start --> # Every social environment places a behavioral price... > Every social environment places a behavioral price on participation. Reliability, generosity, competence, and good conduct can lower the perceived cost of working with someone, while volatility, extraction, and inconsistency raise it. **Source:** [[livestreams/Building Social Capital for Social Good - Workbook|Building Social Capital for Social Good]] ## Share on Social Media ``` “Every social environment places a behavioral price on participation. Reliability, generosity, competence, and good conduct can lower the perceived cost of working with someone, while volatility, extraction, and inconsistency raise it.” — Bryant McGill https://bryantmcgill.com/quotes/quotes-every-social-environment-extraction-inconsistency-raise ``` <!-- bryant-content-generator:end -->