<!-- bryant-content-generator:start --> # Flow increases when value can circulate. Knowledge... > Flow increases when value can circulate. Knowledge that is shared creates conversation, conversation creates recognition, recognition creates trust, and trust can return as collaboration, referral, purchase, or help from an unexpected part of the network. **Source:** [[livestreams/Usefulness, Reciprocity, and the Human Logic of Social Media - Workbook|Usefulness, Reciprocity, and the Human Logic of Social Media]] ## Share on Social Media ``` “Flow increases when value can circulate. Knowledge that is shared creates conversation, conversation creates recognition, recognition creates trust, and trust can return as collaboration, referral, purchase, or help from an unexpected part of the network.” — Bryant McGill https://bryantmcgill.com/quotes/quotes-flow-increases-value-unexpected-part-network ``` <!-- bryant-content-generator:end -->