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# Know what a credential is worth. A niche-category...
> Know what a credential is worth. A niche-category bestseller badge can be useful marketing, and in private a writer should still name it accurately so the goal of a real bestseller stays visible. Honesty with oneself keeps growth possible.
**Source:** [[livestreams/The Cheetos-and-Broccoli Strategy — Media Incentives, Teamwork, and a Thousand Thought Leaders - Workbook|The Cheetos-and-Broccoli Strategy — Media Incentives, Teamwork, and a Thousand Thought Leaders]]
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“Know what a credential is worth. A niche-category bestseller badge can be useful marketing, and in private a writer should still name it accurately so the goal of a real bestseller stays visible. Honesty with oneself keeps growth possible.”
— Bryant McGill
https://bryantmcgill.com/quotes/quotes-know-credential-worth-keeps-growth-possible
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