<!-- bryant-content-generator:start --> # Know the rough numbers. Data-driven national lists... > Know the rough numbers. Data-driven national lists may require thousands of copies sold in a single week, with higher numbers needed for a safe margin, and the threshold shifts with competition. Researching the specific list and season replaces hope with a target. **Source:** [[livestreams/Book Launch Strategy, Ethical Marketing, and Bestseller Lists - Workbook|Book Launch Strategy, Ethical Marketing, and Bestseller Lists]] ## Share on Social Media ``` “Know the rough numbers. Data-driven national lists may require thousands of copies sold in a single week, with higher numbers needed for a safe margin, and the threshold shifts with competition. Researching the specific list and season replaces hope with a target.” — Bryant McGill https://bryantmcgill.com/quotes/quotes-know-rough-numbers-replaces-hope-target ``` <!-- bryant-content-generator:end -->