<!-- bryant-content-generator:start --> # Large accounts have an opportunity to keep sharing... > Large accounts have an opportunity to keep sharing small accounts because accumulated reach can lower discovery barriers at negligible marginal cost. Success becomes socially generative when the ladder remains in use after the climber has advanced. **Source:** [[livestreams/The Power of Social — Identity, Reciprocity, and Opportunity at NASDAQ - Workbook|The Power of Social — Identity, Reciprocity, and Opportunity at NASDAQ]] ## Share on Social Media ``` “Large accounts have an opportunity to keep sharing small accounts because accumulated reach can lower discovery barriers at negligible marginal cost. Success becomes socially generative when the ladder remains in use after the climber has advanced.” — Bryant McGill https://bryantmcgill.com/quotes/quotes-large-accounts-opportunity-after-climber-advanced ``` <!-- bryant-content-generator:end -->