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# A memoir begins before publication when the writer...
> A memoir begins before publication when the writer starts building a relationship with readers around the problem the book will help them understand. Audience development is not a substitute for craft; it is the creation of a community in which the finished work can arrive.
**Source:** [[livestreams/Late-Night Callers on Purpose, Recovery, and Personal Power - Workbook|Late-Night Callers on Purpose, Recovery, and Personal Power]]
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“A memoir begins before publication when the writer starts building a relationship with readers around the problem the book will help them understand. Audience development is not a substitute for craft; it is the creation of a community in which the finished work can arrive.”
— Bryant McGill
https://bryantmcgill.com/quotes/quotes-memoir-begins-before-finished-work-arrive
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