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# Modern publishing rewards the ability to repurpose...
> Modern publishing rewards the ability to repurpose one body of thought across formats without diluting it. A chapter can become a discussion, a diagram, a short video, a workshop, an audio passage, or a teaching sequence, each leading back to the complete intellectual object. Machine intelligence can accelerate this production, but the author's judgment must preserve the message.
**Source:** [[livestreams/Book Launch Strategy, Ethical Marketing, and Bestseller Lists - Workbook|Book Launch Strategy, Ethical Marketing, and Bestseller Lists]]
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“Modern publishing rewards the ability to repurpose one body of thought across formats without diluting it. A chapter can become a discussion, a diagram, a short video, a workshop, an audio passage, or a teaching sequence, each leading back to the complete intellectual object. Machine intelligence can accelerate this production, but the author's judgment must preserve the message.”
— Bryant McGill
https://bryantmcgill.com/quotes/quotes-modern-publishing-rewards-must-preserve-message
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