<!-- bryant-content-generator:start --> # A networked audience can perform part of the... > A networked audience can perform part of the distribution work once reserved for transmitters and affiliates. Sharing converts the audience from passive endpoint into an active relay, which makes trust within the network a material component of reach. **Source:** [[livestreams/Independent Media and the Democratization of Reach - Workbook|Independent Media and the Democratization of Reach]] ## Share on Social Media ``` “A networked audience can perform part of the distribution work once reserved for transmitters and affiliates. Sharing converts the audience from passive endpoint into an active relay, which makes trust within the network a material component of reach.” — Bryant McGill https://bryantmcgill.com/quotes/quotes-networked-audience-perform-material-component-reach ``` <!-- bryant-content-generator:end -->