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# Normalcy is trained by recurrence and social...
> Normalcy is trained by recurrence and social proof. People often accept a pattern because others appear to accept it, which means changing culture requires visible alternatives, not only private disagreement.
**Source:** [[livestreams/Attention, Entertainment, and the Culture We Bring Into the Home - Workbook|Attention, Entertainment, and the Culture We Bring Into the Home]]
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“Normalcy is trained by recurrence and social proof. People often accept a pattern because others appear to accept it, which means changing culture requires visible alternatives, not only private disagreement.”
— Bryant McGill
https://bryantmcgill.com/quotes/quotes-normalcy-trained-recurrence-alternatives-private-disagreement
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