<!-- bryant-content-generator:start --> # Planned obsolescence turns customers into repeat... > Planned obsolescence turns customers into repeat victims. Products deliberately designed to fail quickly extract money while eroding trust. Makers who design for longevity build reputations that outlast any single sale. **Source:** [[livestreams/Authenticity and the New Power Structure - Workbook|Authenticity and the New Power Structure]] ## Share on Social Media ``` “Planned obsolescence turns customers into repeat victims. Products deliberately designed to fail quickly extract money while eroding trust. Makers who design for longevity build reputations that outlast any single sale.” — Bryant McGill https://bryantmcgill.com/quotes/quotes-planned-obsolescence-turns-outlast-single-sale ``` <!-- bryant-content-generator:end -->