<!-- bryant-content-generator:start --> # Reach is a capability rather than a verdict. A... > Reach is a capability rather than a verdict. A large audience can amplify education, service, vanity, resentment, commerce, or deception; the number describes the instrument's power while conduct determines what the instrument becomes. **Source:** [[livestreams/Independent Media and the Democratization of Reach - Workbook|Independent Media and the Democratization of Reach]] ## Share on Social Media ``` “Reach is a capability rather than a verdict. A large audience can amplify education, service, vanity, resentment, commerce, or deception; the number describes the instrument's power while conduct determines what the instrument becomes.” — Bryant McGill https://bryantmcgill.com/quotes/quotes-reach-capability-rather-determines-instrument-becomes ``` <!-- bryant-content-generator:end -->