<!-- bryant-content-generator:start --> # Real is real. Authenticity builds momentum, while... > Real is real. Authenticity builds momentum, while phoniness becomes part of who you are, so nothing serves better in the long run than the truth. **Source:** [[livestreams/Organic Reach and the Democratization of Influence - Workbook|Organic Reach and the Democratization of Influence]] ## Share on Social Media ``` “Real is real. Authenticity builds momentum, while phoniness becomes part of who you are, so nothing serves better in the long run than the truth.” — Bryant McGill https://bryantmcgill.com/quotes/quotes-real-real-authenticity-long-run-truth ``` <!-- bryant-content-generator:end -->