<!-- bryant-content-generator:start --> # Reputation becomes durable when the visible signal... > Reputation becomes durable when the visible signal and the underlying conduct continue to agree. A polished identity can earn a first look, but reliability, competence, and care determine whether the network keeps returning. **Source:** [[livestreams/Building Social Capital for Social Good - Workbook|Building Social Capital for Social Good]] ## Share on Social Media ``` “Reputation becomes durable when the visible signal and the underlying conduct continue to agree. A polished identity can earn a first look, but reliability, competence, and care determine whether the network keeps returning.” — Bryant McGill https://bryantmcgill.com/quotes/quotes-reputation-becomes-durable-network-keeps-returning ``` <!-- bryant-content-generator:end -->