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# Retail splits leave authors little per copy....
> Retail splits leave authors little per copy. Between retailer margins and distributor fees, profit per book can be slim, so authors often earn more from what the book makes possible than from royalties. A book can function as a doorway to speaking, consulting, and community.
**Source:** [[livestreams/Book Launch Strategy, Ethical Marketing, and Bestseller Lists - Workbook|Book Launch Strategy, Ethical Marketing, and Bestseller Lists]]
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“Retail splits leave authors little per copy. Between retailer margins and distributor fees, profit per book can be slim, so authors often earn more from what the book makes possible than from royalties. A book can function as a doorway to speaking, consulting, and community.”
— Bryant McGill
https://bryantmcgill.com/quotes/quotes-retail-splits-leave-speaking-consulting-community
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