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# Show up. The real assignment is participation...
> Show up. The real assignment is participation repeated over years, through slow seasons and good ones, because the encounters, corrections, and remembered conduct of a community form there. Showing up consistently is how trust and opportunity accumulate.
**Source:** [[livestreams/The Cheetos-and-Broccoli Strategy — Media Incentives, Teamwork, and a Thousand Thought Leaders - Workbook|The Cheetos-and-Broccoli Strategy — Media Incentives, Teamwork, and a Thousand Thought Leaders]]
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“Show up. The real assignment is participation repeated over years, through slow seasons and good ones, because the encounters, corrections, and remembered conduct of a community form there. Showing up consistently is how trust and opportunity accumulate.”
— Bryant McGill
https://bryantmcgill.com/quotes/quotes-show-real-assignment-trust-opportunity-accumulate
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