<!-- bryant-content-generator:start --> # Truthful communication is heart-to-heart only when... > Truthful communication is heart-to-heart only when conviction and evidence remain connected. Sincerity can make a message human, but preparation makes sincerity useful to people whose decisions will be shaped by it. **Source:** [[livestreams/Aligning Conviction, Conduct, and Purpose - Workbook|Aligning Conviction, Conduct, and Purpose]] ## Share on Social Media ``` “Truthful communication is heart-to-heart only when conviction and evidence remain connected. Sincerity can make a message human, but preparation makes sincerity useful to people whose decisions will be shaped by it.” — Bryant McGill https://bryantmcgill.com/quotes/quotes-truthful-communication-heart-whose-decisions-shaped ``` <!-- bryant-content-generator:end -->