<!-- bryant-content-generator:start --> # A value proposition answers what becomes better,... > A value proposition answers what becomes better, easier, safer, faster, more beautiful, or more profitable because this person participates. **Source:** [[livestreams/Business Etiquette, Trust, and Knowing Your Value - Workbook|Business Etiquette, Trust, and Knowing Your Value]] ## Share on Social Media ``` “A value proposition answers what becomes better, easier, safer, faster, more beautiful, or more profitable because this person participates.” — Bryant McGill https://bryantmcgill.com/quotes/quotes-value-proposition-answers-profitable-person-participates ``` <!-- bryant-content-generator:end -->