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# Vet potential partners. Before doing business,...
> Vet potential partners. Before doing business, look at how a company or promoter treats other people's work and whether its audience is real. Associating with inflated or dishonest operations puts one's own reputation at risk.
**Source:** [[livestreams/Authenticity and the New Power Structure - Workbook|Authenticity and the New Power Structure]]
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“Vet potential partners. Before doing business, look at how a company or promoter treats other people's work and whether its audience is real. Associating with inflated or dishonest operations puts one's own reputation at risk.”
— Bryant McGill
https://bryantmcgill.com/quotes/quotes-vet-potential-partners-own-reputation-risk
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