# Agentic AI Spreads Through Witnessed Empowerment by Bryant McGill > “Agentic AI will not spread through product announcements or benchmark scores. It will spread when ordinary people watch someone like themselves use an agent to cross the barriers that fear, inexperience, or bureaucracy had kept in place.” > **— Bryant McGill**, *Wired About the Age of Agentic Empowerment, September 2026* ## Sources and Context - **Exact marked source:** “Agentic AI will not spread through product announcements or benchmark scores. It will spread when ordinary people watch someone like themselves use an agent to cross the barriers that fear, inexperience, or bureaucracy had kept in place.” — [[wired/Wired About the Age of Agentic Empowerment|Wired About the Age of Agentic Empowerment]] (September 27, 2026). - **Editorial treatment:** The Reminder reproduces the complete marked extraction without alteration. ## Related Articles and Collections - **Collection:** [[collections/Simple Reminders|Simple Reminders]] - **Article:** [[articles/How AI Early Adopters Became a Privilege Cult|How AI Early Adopters Became a Privilege Cult]] - **Article:** [[articles/Humans and AIs as Entangled Learning Systems|Humans and AIs as Entangled Learning Systems]] - **Wired source:** [[wired/Wired About the Age of Agentic Empowerment|Wired About the Age of Agentic Empowerment]] - **Wiki map:** [[wiki/Agentic AI|Agentic AI]] ## Related Topics - [[wiki/Agentic Empowerment|Agentic Empowerment]] - [[wiki/Agent-Management Literacy|Agent-Management Literacy]] - [[wiki/Agentic Entrepreneurship|Agentic Entrepreneurship]] ## Share on Social Media ``` “Agentic AI will not spread through product announcements or benchmark scores. It will spread when ordinary people watch someone like themselves use an agent to cross the barriers that fear, inexperience, or bureaucracy had kept in place.” — Bryant McGill, Wired About the Age of Agentic Empowerment, September 2026 https://bryantmcgill.com/simple-reminders-bryant-mcgill-agentic-ai-witnessed-empowerment ```