# Fair Compensation Answers an Ancient Sense of Inequity by Bryant McGill > “The sense of fairness runs deep in social animals. In a famous experiment by primatologists Sarah Brosnan and Frans de Waal, capuchin monkeys happily traded tokens for cucumber until they saw a partner receive grapes for the same work, and then many refused the cucumber. A person who feels underpaid is responding to an ancient instinct, and asking for fair pay honors it.” > **— Bryant McGill**, *Craft, Value, and the Recovery of Fair Compensation, Part 1 - Livestream (Nov 2016)* ## Sources and Context - **Source:** [[livestreams/Craft, Value, and the Recovery of Fair Compensation, Part 1 - Livestream|Craft, Value, and the Recovery of Fair Compensation, Part 1 - Livestream]] — exact quotation from the developed livestream document. - **Conceptual context:** Comparative information changes the perceived value of a reward. Reactions to unequal treatment can affect cooperation, participation, protest, and willingness to continue an exchange. ## Related Articles and Collections - **Collection:** [[collections/Simple Reminders|Simple Reminders]] - **Article:** [[articles/The Evolutionary Roots of Silicon Valley|The Evolutionary Roots of Silicon Valley]] - **Article:** [[articles/Digital Darwinism and the Invisible World of Machine Evolution|Digital Darwinism and the Invisible World of Machine Evolution]] - **Livestream:** [[livestreams/Craft, Value, and the Recovery of Fair Compensation, Part 1 - Livestream|Craft, Value, and the Recovery of Fair Compensation, Part 1 - Livestream]] ## Related Topics - [[wiki/Inequity Aversion|Inequity Aversion]] ## Share on Social Media ``` “The sense of fairness runs deep in social animals. In a famous experiment by primatologists Sarah Brosnan and Frans de Waal, capuchin monkeys happily traded tokens for cucumber until they saw a partner receive grapes for the same work, and then many refused the cucumber. A person who feels underpaid is responding to an ancient instinct, and asking for fair pay honors it.” — Bryant McGill, Craft, Value, and the Recovery of Fair Compensation, Part 1 - Livestream (Nov 2016) https://bryantmcgill.com/simple-reminders-bryant-mcgill-fair-compensation-ancient-inequity ```