# Make Yourself Too Expensive to Harm by Bryant McGill > “Make yourself too expensive to harm.” > **— Bryant McGill**, *Chimping Out, “Make yourself too expensive to harm,” September 2026* ## Sources and Context - **Author-supplied exact source:** [[books/Chimping Out|Chimping Out]], “Make yourself too expensive to harm,” September 2026 — the Reminder reproduces the complete standalone quotation surface encoded in the authored section. The paragraph surface reads “You have to make yourself too expensive to harm”; Bryant’s paired extraction grammar preserves that prose while extracting the imperative shown above. - **Associated author recording:** [“Chimping Out - Make yourself too expensive to harm”](https://soundcloud.com/bryantmcgill/chimping-out-make-yourself-too) — the recording embedded directly above the authored section. - **Conceptual context:** The book develops the pricing model behind the line: harmful behavior becomes more likely when its expected cost falls, while detection, credible consequences, coalition support, reduced access, and resilient positioning can raise that cost. “Expensive” describes the price of the harmful act to the actor; it does not describe a person’s monetary or moral value. ## Related Articles and Collections - **Collection:** [[collections/Simple Reminders|Simple Reminders]] - **Book:** [[books/Chimping Out|Chimping Out]] - **Article:** [[articles/Cognitive-Cyber Warfare Measures and Countermeasures|Cognitive-Cyber Warfare Measures and Countermeasures]] ## Related Topics - [[wiki/Antifragility|Antifragility]] - [[wiki/Behavioral Pricing|Behavioral Pricing]] - [[wiki/Pricing Literacy|Pricing Literacy]] - [[wiki/Deterrence Pricing|Deterrence Pricing]] - [[wiki/Adversarial Resilience|Adversarial Resilience]] - [[wiki/Reputational Deterrence|Reputational Deterrence]] ## Share on Social Media ``` “Make yourself too expensive to harm.” — Bryant McGill, Chimping Out, “Make yourself too expensive to harm,” September 2026 https://bryantmcgill.com/simple-reminders-bryant-mcgill-too-expensive-to-harm ```