# Invention and Real Value Creation by Jeff Bezos > “Draw the box big around all of society, and you’ll find that invention is the root of all real value creation.” > **— Jeff Bezos**, *Simple Reminders on Real American Pride* ## Sources and Context - **Direct or authoritative text:** [2020 Letter to Shareholders — About Amazon](https://www.aboutamazon.com/news/company-news/2020-letter-to-shareholders) - **Series source and editorial context:** [[american/American Ethos - Simple Reminders on Real American Pride|Simple Reminders on Real American Pride]] — entry 091, “Invention and Real Value Creation.” - **Why it belongs:** Invention is measured by the new value it creates across the whole society. ## Related Articles and Collections - **Collection:** [[collections/Simple Reminders|Simple Reminders]] - **Collection:** [[collections/American|American Collection]] - **Series source:** [[american/American Ethos - Simple Reminders on Real American Pride|Simple Reminders on Real American Pride]] - **American route:** [[american/American Aesthetic - The American Spirit Aesthetic|The American Spirit]] - **American route:** [[american/American Ethos - The Founding Brief|The Empirical Case]] ## Related Topics - [[wiki/American Spirit|American Spirit]] ## Share on Social Media ``` “Draw the box big around all of society, and you’ll find that invention is the root of all real value creation.” — Jeff Bezos, Simple Reminders on Real American Pride https://bryantmcgill.com/simple-reminders-real-american-pride-091-invention-and-real-value-creation ```