# Create Once, Publish Everywhere
Create Once, Publish Everywhere (COPE) is a content strategy in which canonical material is authored once and reused across multiple channels and presentations.
AutoSites goes beyond simple cross-posting. A sentence or passage selected during authorship becomes an addressable object with its own page, poster, feed record, search presence, and source relationship. The source is maintained once; the channel-specific surfaces are projections.
Related: [[wiki/Content Atomization|Content Atomization]], [[wiki/Derivative Asset Pipeline|Derivative Asset Pipeline]], [[wiki/Content Syndication|Content Syndication]].