# Saul Bass **Domain:** Graphic Design / Film / Corporate Identity **Doc Type:** Design-Lineage Node **Maturity:** Seed **Related:** [[AT&T]], [[Mid-Century Design Grammar]], [[Narrative Control]] --- ## Definition Saul Bass (1920–1996) was an American graphic designer and filmmaker known for title sequences and corporate identity systems, including work for AT&T. ## Corpus Context His work demonstrates how an institution acquires a coherent public face across media, making graphic identity part of [[Public Mythology]] and infrastructural trust. ## See Also [[AT&T]], [[Mid-Century Design Grammar]], [[Narrative Control]] ## Sources / Provenance - [[articles/Beyond the Sea|Beyond the Sea]]